HELI Oceania, a proud sponsor of young Australian talent, supports Formula Ford racer Liam Loiacono, whose driving skills and determination embody the brand’s spirit of innovation and excellence. In an exclusive interview, Liam shares insights about his racing journey, inspirations, and how HELI plays a pivotal role in his motorsport career.
How would you describe your driving style in one word?
Liam: A mix of “calculated and optimistic”—in the best way possible!
One word that best describes HELI to you?
Liam: Driven. HELI is breaking into Australia’s established material handling market with incredible force.
What’s your pre-race pump-up song?
Liam: Anything by Post Malone gets me in the zone.
Your dream car to drive off-track?
Liam: The Porsche 992 GT3. It’s perfection.
First car you ever drove?
Liam: A BMW 318ti, and I got my start doing dirt motorkhanas with it.
How many attempts did it take to pass your driving test?
Liam: I haven’t taken it yet—I’m still 16! But I’ve been racing since I was 14.
Favourite thing to do when you’re not on the track?
Liam: Spending time on the simulator prepping for races or going for a run.
Other motorsports you’d like to compete in?
Liam: INDYCAR is my ultimate goal.
A common misconception about racing?
Liam: People think it’s just about steering. It’s much more technical—if it were easy, everyone would do it.
Your race-day morning ritual?
Liam: Eat. I can’t function without food.
Any quirky superstitions?
Liam: Not really, but I always lay my gear out neatly and in order.
How do you celebrate a win?
Liam: It depends on the moment, but it’s always special.
Do you have a personal motto?
Liam: Win.
Role models?
Liam: Ayrton Senna and Will Power.
Best advice you’ve ever received?
Liam: “Brake later.”
What does teamwork mean to you?
Liam: It’s the backbone of motorsport. Trusting your car at 230+ km/h requires immense collaboration and mutual effort.
Favorite track you’ve raced on?
Liam: Bathurst—it’s iconic and exhilarating.
Dream racing opponent?
Liam: Max Verstappen. I’d love to study how he finds time in the car.
What’s next for your career in 2025?
Liam: Moving to the USF Juniors series—the first step toward INDYCAR.
Your journey with HELI as a sponsor?
Liam: HELI joined my Formula Ford adventure this year, but they’ve supported both me and my older brother in endurance races.
Favorite podium moment?
Liam: A clean sweep at Morgan Park—it was the first track I ever raced on, so it holds a special place.
How does HELI align with your racing goals?
Liam: HELI’s focus on efficiency and performance mirrors my approach to the track.
Liam’s Journey with HELI Oceania
Since partnering with Liam, HELI Oceania has reinforced its commitment to excellence, both on the racetrack and in the material handling industry. Much like Liam’s strategic yet fearless driving, HELI strives to innovate and perform in challenging markets.
With a bright future ahead, Liam is set to represent Australia on the global motorsport stage. HELI Oceania is honoured to support this rising star as he climbs the ranks, embodying their shared values of resilience, teamwork, and innovation.